Project on it's way
The project is either on-going or getting ready.
You should be able to see it in a few days!
The project is either on-going or getting ready. You should be able to see it in a few days!
The project is either on-going or getting ready.
You should be able to see it in a few days!
The project is either on-going or getting ready. You should be able to see it in a few days!
Redesign of the main lead-gen website for an ed-tech company, Online Manipal, to improve its user journeys, improving brand presence and achieveing a contemporary look and feel that resonates with the audience. Check out the website at the link below:
The case studies deep dive into specific challenges of the project and their solution through design. Each case study will take you through a unique challenge or a design process and how it was tackeled or used to achieve a desirable result.
Online Manipal, an entity that sells online degrees and certification courses from various well-known universites from Manipal group under the same platform, has been looking to expand in terms of offerings and is in the process of onboarding more universities.
The new website aims to:
The first step was to identify the challenges in the existing websites by looking at various user journeys and data from online anlaytics tools. The new design aimed to address the problems and make the user journeys better in the website. The next few steps were to create a more recognizable identity for the brand, to design user interface that gives information more clearly and is easy to navigate and use. The user interface also aimed to give clearer and more optimized choices to the user like clear primary secondary and tertiary buttons.
To start off the project, the foundation had to be set in terms of:
Once the processes were set in place, the project was first built internally which included a complete design update and after that multiple other feature were tested and implemented phase-by-phase.
